by Heather Read, public affairs program manager at DuPont and member of the PRSA Philly News committee
Part two in the yearlong social media analysis column series introduces the basic metrics available from three of the most popular social networks. Each of the metrics and tools mentioned will be referred to again later in the series.
Think [...]

 
Media Contacts:
Christy Ross                                                               Michelle Vroom
Tonic Life Communications                                        Tonic Life Communications
215-928-2343 (O)                                                      215-928-2352 (O)christy.ross@toniclc.com                                           michelle.vroom@toniclc.com
                                               
 Philadelphia’s Top Public Relations Professional Group Announces 2012 Board of Directors
 Public Relations Society of America Philadelphia Chapter’s Executive Board Eager to Engage and Expand Membership by Offering the Best in Public Relations Resources 
 
PHILADELPHIA (January 31, 2012) - The [...]

by Jennifer Dublisky, assistant director of public relations at Widener University and PRSA Philly News Committee chair

Tis’ the season of resolutions, so why not “resolve to get involved” with the PRSA Philly Chapter in 2012? There are a number of opportunities available within the chapter from event planning and writing to promoting and Tweeting.
This article will [...]

by Heather Read, public affairs program manager at DuPont and member of the PRSA Philly News Committee
How many articles have you read recently that tell you “how-to,” or “how-not-to,” manage social media? Too many stories focus on very short and quip tidbits of tactical instruction without giving you the tools to understand social media monitoring [...]

by Jennifer Dublisky, assistant director of public relations at Widener University and PRSA Philly News Committee chair
The year of 2012 is officially upon us. You can tell as gyms and wellness centers begin to fill up with those who have made resolutions to get in shape. While losing weight is a popular resolution, not all [...]